Making, Metalsmithing

Faeriewigs – live!

As I mentioned in my earlier post, I have been working with Meg Harrop at Lemon & Birch to develop a brand identity for my jewelry-making business. I really enjoyed the process of completing her brand discovery questionnaire; it enabled me to get clear on my audience, my key messages, and what I want the brand to evoke. She was patient in bringing my ideas to life, and I am just thrilled with the outcomes! If you click through to the full post, you can see some of the designs she created. I will be unveiling more yummy visuals as I officially launch my shop on Instagram in the next week or so.

If you’re interested, you can read more about the inspiration for the name and the brand in this origin post.

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